Lego and singer Olivia Rodrigo have launched a global vinyl hunt with the help of their fanbase. On July 31st, they surprised 100 fans at Licorice Pizza Records in Los Angeles, turning the store into a life-sized Lego build [1]. This event marked the beginning of a worldwide search for 333 hidden records. The initiative aims to celebrate music and creativity by engaging with fans through interactive experiences.
Both outlets agree that this was part of a global hunt for hidden records, but they differ in their descriptions. Mashable describes it as turning the store into a life-sized Lego build [1], while Yahoo Entertainment emphasizes that the store became a massive Lego structure [2]. Both sources highlight how the event brought together fans and artists to celebrate music.